How Real American Beer aims to fulfill late founder Hulk Hogan’s goal of toppling Bud Light, rivals
Real American Beer is setting its sights on becoming as "big as Bud Light" through a creative marketing strategy that pays homage to its late founder, Hulk Hogan.It leans on campaigns like alligator hunting and a squad of "Real American Girls" to promote its product. Everyone at the startup, led by former Anheuser-Busch InBev executive Terri Francis, committed to this mission. Francis told FOX Business that it had been Hogan's […]